“At least one major publishing company will be acquired by a retailer,” predicts Richard Curtis in Galley Cat. “For instance (and this is NOT a prediction, just a for-instance), Amazon could acquire Random House or Apple could buy Simon & Schuster.”

That is one of eight prognostications offered by Curtis in a response to an invitation by Jeff Rivera to share his vision for the publishing business in the next ten years.

“A combined publisher/retailer solves many problems for both.” Curtis amplified on his prediction of a publisher/retailer hybrid. “The retailer owns the content and doesn’t have to pay a premium for it. The publisher does not have to pay a premium to distribute its books. There would be huge efficiencies of manufacturing and distribution.”

You can read all eight here.